How To Find Your Rural Money Niche

August 17, 2021 $ by Tonza Borden $ Leave a comment

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Rekindle Your Passion To Make Money Online!

If you like the sound of having your own online business or have considered it at some point, find your rural money niche.

Disclaimer: I am an Amazon Associate; therefore, this post may contain affiliate links for me to earn a commission. RuralMoney.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

Otherwise, you wouldn’t be reading this post, right?

After all, some extra income would be welcome right now, with the cost of living rising.

Being able to work from home or wherever you like, whenever you like, sounds pretty attractive, too.

So, what’s holding you back?

What I hear most often are statements like this…

⦁ I have no idea what business to start.
⦁ I need help in finding my niche.
⦁ I am concerned that I have nothing to offer.
⦁ I’ve tried before and failed.
⦁ I want to do it right, from the start.

If any of these statements resonate with you, keep reading!

In the next few sections, I will guide you through a fun exercise to help you:

✅ Uncover all the brilliant business ideas that slumber deep within you (some may be directly under your nose) and;

✅ Gain clarity about which idea is the best niche for you (it needs to excite you, be in demand and have good income potential).

Ready?

Great!

What Is A Rural Money Niche?

First, what exactly is a rural money niche and why is it so important to pick the right one?

In this context, a rural money niche is simply whatever you’re going to write about on your website or blog that will generate income.

A rural money niche is:

⦁ An area of expertise — something about which you either know a lot, or are prepared to learn more about well into the future.
⦁ Something you’d be proud to share your knowledge about to help other people.
⦁ A subject you’d love to write, talk, make videos or podcasts about, perhaps for many years.
⦁ A topic other people want to know more about.

Why is it so important to choose the right niche?

Because it’s the very foundation for your online business success.

If you choose a niche that is:

Broad (e.g., “travel”), you won’t win against your competition = no income for you.
Narrow (e.g., breeding a rare species of turtle), not enough people may be interested in it = little income for you.
Doesn’t really excite you, chances are that you’ll lose interest and abandon it = no income for you.

How To Discover Your Hidden Niches?

Now that you have a good understanding of what a niche is basically, you’re going to find those hidden niche ideas within you!

In the previous section of this “finding your rural money niche”, you explored what a niche is and why it’s crucial for your business success to choose the right one.

Today, you will dig deep into your being to discover your burning passions.

The goal is to list as many potential rural money niche ideas as possible and narrow them down to your top three.

To prove to yourself you are serious, get my Homesteading As A Business Planner and write down the answers to these questions:

⦁ Look at your bookshelves. What are the main themes?
⦁ What magazines are you subscribed to?
⦁ What Facebook Groups have you joined? What are their topics?
⦁ What do you do in your free time?
⦁ Which places have you visited and what was it about them that you loved?
⦁ What do other people (family, friends, colleagues) tell you you’re good at? Don’t know? Have the courage to ask!
⦁ When you awake in the morning, instead of feeling heavy about the day ahead, what would give you real pleasure to know you’re going to work on?

If nothing comes to mind, try this.

Think back to your childhood.

It doesn’t matter how long ago it was!

What do you remember doing that made you smile?

What made you happy?

What goals did you have then that you gave up on?

Don’t stop until you have at least five rural money niche ideas written down.

The more the better.

Don’t dismiss anything just yet, no matter how crazy it may seem!

Now look at your list again.

Of all the subjects that surfaced, select the top three and write them down:

1.
2.
3.

Congrats!

Mission accomplished.

Now you have three ideas that excite you!

Is Anyone Else Interested In Your Rural Money Niche?

Now, let’s put those three ideas through a reality check… is anyone else interested in these topics?

In other words, are enough people searching for your topic?

If only your mom and best friend ever come to visit your website or blog, you won’t have much of a business.

Want to see what you can achieve when you build your business around a topic that really excites you?

Ashley Cotter-Cairns turned his childhood passion for comic books into $1.4 million in sales within two years of starting his online business.

Let’s recap what you’ve learned so far on how to find the perfect niche.

You already know what a niche is and why it’s important to choose the right one.

You compiled a list of all the topics that make you smile, that you enjoy doing/learning about, either now or in the past.

Also, you picked your top three.

Put Your Rural Money Niche Through A Reality Check

Before deciding on your niche, you need to find out
if enough people are interested in your topic (= demand) and
whether a lot of people are already writing about it (= supply or competition).

So, how on earth are you going to discover the answers to these questions?

Here are three tools you can use.

Answer The Public

This is a free, fun site that lists questions the public have asked about any topic in the last 90 days.

They’re all taken from Google searches, so you can be sure they’re for real.

Put your topic into the search box and see what comes out.

Let’s say your topic of interest is backyard chickens.

The image shows a part of the results you’d see.

It won’t give you numbers, but it will give you a broad idea of whether anyone is asking questions — and whether they’re questions you could, or would want to, answer.

Google Trends

Another free tool that tells you two things:

Is anyone actively searching for this topic?

Is interest in it increasing (trending up), decreasing (trending down), or stable?

The image shows search interest for the term backyard chickens for the past 12 months in the United States.

Google Trends provides a helpful overview, but it does what it promotes — it indicates trends and seasonal fluctuations, not specific numbers.

To be sure of choosing a perfect rural money niche, one that stands a good chance of being successful, you need more specific numbers.

You need to know exactly how many people are searching for your topic and how strong the competition is.

That’s what tool number three does…

Brainstorm It!

This tool is part of the Solo Build It! (afflink) package.

It provides you with all the numbers you could possibly need to decide whether a niche has enough “demand” (that is, people searching for it) and how much “supply” (competition) you’ll have to contend with.

And, an “Action Guide” to take you through the decision-making steps.

How does it work?

Put those top three rural money niche topics into its “Site Concept Finder” research tool and wait.

A few minutes later, hundreds of possible keywords display, along with numbers, for each topic.

The numbers it gives are specific enough that you can make an informed decision about whether a niche is likely to be successful.

In addition, which of those three niches would be the most successful.

What about the questions people may be asking?

Can Brainstorm It! give clues about that?

Yes!

Below is a tiny selection of the keywords Brainstorm It! brings back, with just one click of a button.

To see the tool in action, watch our ten-minute video tutorial.

I hope it helped you gain some clarity on what your business could be about.